AI Insights · Timothy · January 2022
Top 5 Celebrity Games on Android in the US: Q4 2021
Explore the performance metrics of the top 5 celebrity games on Android in the US during Q4 2021, including trends in weekly downloads, revenue, and active users.
In the fourth quarter of 2021, the top 5 celebrity games on Android in the United States showed varied performance in terms of weekly downloads, revenue, and active users. Here’s a detailed look at each app's performance based on data from Sensor Tower.
Kim Kardashian: Hollywood, developed by Glu, saw its weekly revenue fluctuate throughout the quarter, peaking at approximately $57K in mid-November. Weekly downloads showed a notable increase early in October, reaching around 4.7K, before experiencing a decline and stabilizing at about 1.6K by the end of December. The game’s weekly active users started at 13K at the beginning of the quarter, rose to 17.6K in early October, and then gradually decreased to around 11.2K by the end of the quarter.
BTS WORLD from Netmarble had a relatively stable revenue trend, with weekly revenue ranging between $5K and $9.8K, peaking at the start of the quarter. Weekly active users started at 17.7K and saw a gradual decline, ending the quarter at 12.9K.
Revue Starlight Re LIVE by Ateam Entertainment Inc. experienced a significant revenue increase in early November, reaching $9.4K. However, this was followed by a decrease, with revenue stabilizing around $3.6K to $4.5K towards the end of the quarter. The game had a small but consistent user base, with weekly active users declining from 262 to 168 over the quarter.
SUPERSTAR SMTOWN, published by Dalcomsoft, Inc., saw a varied revenue performance, with a notable peak of $8.4K in mid-December. Weekly downloads fluctuated, starting at 190 and reaching a high of 676 in late December. Weekly active users increased from 1.6K to 2.1K by the end of the quarter.
PewDiePie's Tuber Simulator by Outerminds Inc. maintained a steady presence with weekly downloads ranging from 1.9K to 2.8K. Revenue peaked at $2.1K at the end of October and remained relatively stable around $1.7K to $2K through December. The game’s weekly active users started at 18.9K and saw a slight decline to 17.1K by the end of the quarter.
These insights highlight the dynamic nature of the celebrity games market on Android in the US. For more detailed analysis and data, visit Sensor Tower.